Directorate General of Public Relations, Government of Punjab logo

Digital Media & Public Relations Professionals (Various Roles) at DGPR Punjab

Govt Job

Directorate General of Public Relations, Government of Punjab

Description

The Directorate General of Public Relations (DGPR), a key department of the Government of Punjab, is actively seeking qualified, skilled, and experienced professionals to join its dynamic Digital Media Wing. These contract-based opportunities, offered under the Contract Appointment Policy, are ideal for individuals in media, information technology, communication, design, and creative disciplines looking to contribute to government initiatives and enhance public outreach.

Key Responsibilities

  • Managing government communication strategies and public information campaigns.
  • Executing and enhancing digital media operations and online outreach initiatives.
  • Developing, creating, and analyzing diverse digital content, including videos, graphics, and written materials.
  • Handling social media platforms and engaging with the public effectively.
  • Conducting research and analysis for digital media trends and public sentiment.
  • Supporting various roles from General Management and Consultancy to Content Creation, Editing, and Research.

Required Skills

  • Proficiency in digital media management and social media platforms.
  • Strong capabilities in content creation, including writing, video editing, and graphic design.
  • Excellent communication and public relations skills.
  • Analytical abilities for media monitoring and research.
  • IT and technical skills relevant to digital content production.
  • Creativity and innovation in developing engaging digital campaigns.

Qualifications

Candidates should possess educational qualifications ranging from Intermediate to Master's degrees. Specific requirements vary by position, covering fields such as media studies, information technology, communication, design, journalism, and research. Applicants must have relevant post-qualification experience in digital media, social media handling, content creation, analysis, or production within public or private sector organizations. A valid domicile of Punjab Province is mandatory for all applicants. The age limit generally ranges from 21 to 40 years, depending on the specific post.

Benefits

Selected candidates will receive a competitive, market-based lump-sum salary package commensurate with their post, qualifications, and experience. Initial contracts are typically for three years, with potential for extension based on satisfactory performance and departmental needs, offering long-term career stability in the government sector.

About the Company

The Directorate General of Public Relations (DGPR) is a pivotal arm of the Government of Punjab, entrusted with managing official communication, disseminating public information, and executing digital outreach strategies. The department plays a crucial role in connecting the government with its citizens through various media channels, including a robust digital presence.

Key Responsibilities

Managing government communication; public information dissemination; digital media operations management; digital content creation, analysis, and production; social media engagement; research; and general administration within the Digital Media Wing.

Required Skills

Digital Media ManagementSocial Media HandlingContent CreationVideo EditingGraphic DesignCreative WritingResearch AnalysisPublic RelationsGovernment CommunicationInformation Technology

Benefits

Competitive market-based salary, contract renewal potential based on performance.

Job Details

Location

Lahore

Company

Directorate General of Public Relations, Government of Punjab

Type

CONTRACT

Last Date

Jan 23, 2026